SXSW: A Pop-Break Guide …

the news desk looks at some South By Southwest performers we know well …

We’ve worked with a lot of cool bands and a lot of cool PR agencies over the past year, so we thought it’d be cool to let all of you who might be at the South By Southwest Festival in Austin, Texas, where some awesome bands’ll be playing this year.

SLOW CLUB
London

New album Paradise out now

“The duo has evolved from being among the best of an indie pop field overcrowded with cutesy duos to carving out a distinct niche for itself that opens up further opportunities for creative growth.”
— Pitchfork

Thursday, March 15
12:45 p.m. — Flamingo Cantina (Under The Radar Party) — 515 East 6th St.
4:40 p.m. — Latitude 30 (Clash Mag/Ben Sherman Party) — 512 San Jacinto Blvd.
11:00 p.m. — The Parish (Noisey Showcase) — 214 E. 6th St.

Friday, March 16
2:45 p.m. — Red Eye Fly (Noise Pop Showcase) — 715 Red River St.

Saturday March 17
5:45 p.m. — Firehouse Hostel (The Burning Ear Party) — 605 Brazos St. (off 6th)
Midnight — Slow Club a5 Latitude 30 (British Music Embassy Showcase) — 512 San Jacinto Blvd.

THE MINUTES
Dublin, Ireland

Debut EP out now

“A Dublin three-piece, what they do is so unreconstructed and unrefined they make Black Sabbath sound like the White Stripes. No, that doesn’t quite work. No, they sound like Black Sabbath doing the White Stripes” — The Guadrian

Wednesday, March 14
4:15 p.m. — Firehouse Hostel (The Burning Ear Party) — 605 Brazos St. (off 6th)
8:00 p.m. — Roadhouse Rags — 1600 Fortview Rd.

Thursday, March 15
5:30 p.m. — The ND — 501 North IH-35

Friday, March 16
4:25 p.m. — BD Riley’s — 204 E. 6th St.

Saturday, March 17
Midnight — Friends — 208 E. 6th St.

LISSY TRULLIE
New York

New album Lissy Trullie out April 10

Lissy Trullie is destined to be a classic.”
— Bust

Lissy Trullie is every indie kid’s dream. With her ethereal vocals and fondness for new-wave drum sounds, it’s no surprise that Trullie’s debut EP garnered critical acclaim across the board. Her follow-up, simply titled Lissy Trullie (Downtown), will only build on this, evidenced by album opener ‘Madeleine.'”
— Magnet Magazine

Thursday, March 15
4:40 p.m. — Jackalope (Twenty Four Bit Party) — 404 E. 6th St.

Friday, March 16
3:30 p.m. — Rachael Ray House Party — 1102 E. Cesar Chavez
10:00 p.m. — IFC Crossroads at Vice — 302 E. 6th St.

Saturday, March 17
8:00 p.m./TBC — Clive (Paradigm Showcase) — 609 Davis St.

NOW, NOW
Minneapolis

New album Threads out now

“A little spacey, a little poppy, a little experimental, but goes down easy.”
— NPR All Songs Considered

“The sound is at once instantly inviting-plenty of earworm-worthy angular guitars and seductive synthesizers-and surprisingly deep, with Dalager’s wounded alto the perfect conduit for the band’s tales of fragile relationships in flux.”
— The Onion

Friday, March 16
5:00 p.m. — Firehouse Hostel (The Burning Ear) — 605 Brazos St. (off 6th)
10:00 p.m. — Palm Door (Glamour Kills) — 401 Sabine St.

BRENDAN BENSON
Nashville, Tenn.

New album What Kind Of World out April 24

“Benson is a beacon of original songwriting, brilliant musicianship and sharp lyrics.”
— BBC

Wednesday, March 14
2:20 p.m. — Swan Dive (American Songwriter/Billy Reid — 615 Red River St.
6:00 p.m. — Hotel San Jose (Graham Parsons Foundation) – Address: 1316 South Congress Ave.

Thursday, March 15
6:00 p.m. — Rachel Ray House Party — 1102 East Cesar Chavez
11:00 p.m. — Cedar Street (Thirty Tigers Showcase) — 208 W. 4th St.

TRISTEN
Nashville, Tenn.

New album Charlatans At The Garden Gate out now

“Pop hooks and pure inspiration”
— NPR
No. 1 Local Album of 2011 –Nashville Scene
Top 50 Albums of 2011 –American Songwriter

Wednesday, March 14
9:00 p.m. — Central Presbyterian Church — 200 E. 8th St.

Friday, March 16
3:00 p.m. — Filter Mag Party — 208 W. 4th St. — Cedar Street Courtyard

Saturday, March 17
6:00 p.m. — St. Cecilia (Raptor Party) — 112 Academy Dr. (off South Congress)

YOUNG HINES
Nashville, Tenn.

New album Give Me My Change out April 10

Give Me My Change is brimming with vintage keyboard sounds and a wonderful, warm production.”
— American Songwriter

Wednesday, March 14
12:00 p.m. — Rusty’s (Swing House/Maypex Party) — 405 E. Seventh St.
2:30 p.m. — Young Hines at Section 101 Launchpad (Quantum Collective Party) — 405 E. 7th St.
Thursday, March 15
4:00 p.m. — The 512 (Lets Get Messy Party) — 408 E. 6th St.

WHISPERTOWN
Los Angeles

New EP Parallel out March 20 on Gillian Welch’s Acony Records

“Arch simplicity, angst-free acoustic poetics, home-spun urban sweetness, and melodies that start spinning in the head and never stop.”
— Filter

“They separate themselves from L.A.’s soft-rock heap by virtue of Morgan Nagler’s acute lyrics and heartsick vocals.”
— Spin

Friday, March 16
12:30 p.m. — Beauty Bar (Fake Life Fete) — 617 E. 6th St.

Saturday, March 17
11:00 p.m. — St. David’s Church (Hotel CafĂ© Showcase) — 301 E. 8th St.

ANNA VOGELZANG
Madison, Wis.

“The Wisconsin troubadour has a penchant for playfulness when it comes to her music; however, when she gets serious, few craft a better folk song.”
— The Huffington Post

Tuesday March 13
6:00 p.m. — Casa Chapala (Sweet Tea Pumpkin Pie) — 101 San Jacinto Blvd.
7:00 p.m. — The Whip-In In The Round — 1950 S. Interstate 35

Wednesday, March 14
11:00 p.m. — Embassy Suites, Presidential Suite #908 — 300 S. Congress

Friday, March 16
4:30 p.m. — Embassy Suites, Topaz/Palmwood Room — 300 S. Congress

Saturday, March 17
6:30 pm – Embassy Suites, Topaz/Palmwood Room — 300 S. Congress

LOST IN SOCIETY
New Jersey

Our boys will rock SXSW at the following parties …

Wednesday, March 14 — Headhunters Club, 720 Red River Rd. at 12:00 p.m.

Thursday, March 15 — Whoopsy Party at Trophy’s, 2008 S. Congress Ave at 2 p.m.

Thursday, March 15 — The Aquarium, 6th Street at 7 p.m.

Saturday, March 17 — Altercation Records Punk Rock BBQ, The Vortex, 2307 Manor Rd. at 2:30 p.m.

Founded in September 2009, The Pop Break is a digital pop culture magazine that covers film, music, television, video games, books and comics books and professional wrestling.